Lifestyle Hydration™ — a new category

HYDRATION FOR YOUR MIND & BODY.

The Healthy Alternative® to salt-forward sports drinks: our Electrolibrium™ electrolyte blend, EAAs, and 6 functional mushrooms in one zero-sugar stick. Built for the 88% of life that happens outside the gym.

Get Free Sampler — Just $4.99 S&H

All 3 flavors · Zero sugar · 5 calories

EAAs for recovery 6 functional mushrooms Balanced sodium

The math on your week

Hydration Should Fit Your Whole Life

88%Lifestyle Hydration™

12% Workout hours. Even at 20 training hours a week, that's 12% of your life. Sports drinks were built for that sliver — and dose 1,000mg of sodium for it.

Balanced 88 Gold Sodium™ — 88mg per stick, built for the other 88% of your week.

Sports drinks

workout & sweat moments

Lifestyle Hydration™

daily mind & body hydration

The category shift

DON'T GET SALTY. GET LIFESTYLE HYDRATION™.

Sports drinks were built for peak sweat moments — then got marketed as everyday drinks. The result? High-sodium, high-sugar formulas for a problem most people don't have most days.

Lifestyle Hydration™ reframes hydration from a sports occasion into a daily wellness ritual: clean ingredients, balanced electrolytes, and functional benefits for workdays, workouts, travel, focus, and recovery.

Balanced electrolytes
EAAs for recovery
Mushrooms for focus
Zero sugar, plant-based

THE 88/12 PRINCIPLE

Even a serious athlete training 20 hours a week is only in that athletic state about 12% of the time.

Life outside the gym88%

Work, sleep, travel, focus, everyday life — where Lifestyle Hydration™ lives.

Peak athletic state12%

The only window legacy sports drinks were designed for.

The old category asks: how do we replace what you lost? The new category asks: how do we help you live better before you feel depleted?

Lifestyle Hydration

Fits Your Life. Fuels Your Performance. Empowers Your Wellness.

Not just a sports drink — a daily ritual for your mind & body. Be Healthy. Be Hydrated.

The science

NOT LESS SODIUM. BETTER SODIUM.

Legacy brands pack 500–1,000mg of sodium per serving — marathon sweat logic sold as an everyday habit. FitDrate™ follows the Balanced 88 Gold Sodium™ standard: a moderate, mineral sea salt dose built for the 88% of life outside the gym.

FitDrate™88mg

Balanced 88 Gold Sodium™, from mineral sea salt

Typical electrolyte stick500mg

Built for heavy sweat loss

Salt-forward endurance brand1000mg

Marathon logic, daily marketing

Sodium content per serving, representative leading products. Enough to support fluid absorption — not so much it becomes the whole formula.

Three bold flavors

PICK YOUR POISON. (IT'S HEALTHY.)

Zero sugar, no artificial dyes, 5 calories per stick. Big flavor, clean finish.

FitDrate™ Blue Raspberry Ice mixed in a glass over ice with fresh raspberries, next to its stick pack

Blue Raspberry Ice

Cold. Electric. Zero sugar.

  • Icy blue raspberry
  • Clean menthol-cool finish
  • 5 calories per stick
View Ingredients
FitDrate™ Mango Dragon Fruit mixed in a glass over ice with dragon fruit slices, next to its stick pack

Mango Dragon Fruit

Tropical fire for long sessions.

  • Ripe mango up front
  • Dragon fruit brightness
  • 5 calories per stick
View Ingredients
FitDrate™ Watermelon Lime mixed in a glass over ice with watermelon and lime wedges, next to its stick pack

Watermelon Lime

Crisp, tart, built for heat.

  • Fresh watermelon body
  • Lime snap on the finish
  • 5 calories per stick
View Ingredients

ALSO IN 12-STICK BAGS.

Every flavor ships in a resealable 12-count bag — a two-week supply of your daily ritual. Grab a single bag of your favorite, or bundle all three and save.

See Bundle Offers
FitDrate™ Blue Raspberry Ice resealable 12-stick hydration bagFitDrate™ Mango Dragon Fruit resealable 12-stick hydration bagFitDrate™ Watermelon Lime resealable 12-stick hydration bag
FitDrate™ Blue Raspberry Ice single-serve electrolyte stick pack — zero sugar, EAAs, 6 functional mushroomsFitDrate™ Mango Dragon Fruit single-serve electrolyte stick pack — zero sugar, EAAs, 6 functional mushroomsFitDrate™ Watermelon Lime single-serve electrolyte stick pack — zero sugar, EAAs, 6 functional mushrooms

One 6.5g stick. Everything your day needs.

The formula

RECOVERY. ENDURANCE. FOCUS. PERFORMANCE.

EAAs (all nine essential amino acids, including the three BCAAs) support muscle recovery all day long — because recovery happens between workouts, not just after them. Paired with our Electrolibrium™ balanced-electrolyte blend and six functional mushrooms:

Lion's Mane

Focus & Clarity

Reishi

Calm & Recovery

Cordyceps

Energy & Endurance

Shiitake

Immune Support

Turkey Tail

Gut & Immunity

King Trumpet

Antioxidant Defense

Try all three flavors free

One stick, three steps

MIX. SIP. PERFORM.

1

MIX

Tear one stick into 16–20oz of cold water. Shake or stir. Done in five seconds.

2

SIP

Drink it at your desk, in the gym, on a flight — anywhere your day takes you.

3

PERFORM

Balanced electrolytes, EAAs, and functional mushrooms go to work for mind & body.

Social proof

BUILT FOR THE 88%.

4.9 from early customers
Woman and man training with weights in a dark gym lit with neon green and teal light — FitDrate™ performance hydration in action
Focus
"I replaced my pre-workout and my electrolyte mix with one stick. The focus from Lion's Mane is real — no jitters, just locked in."

Marcus T.

CrossFit athlete

Recovery
"Watermelon Lime is my long-run ritual now. No sugar crash at mile 18, and my legs recover noticeably faster with the EAAs."

Jenna K.

Marathon runner

Everyday energy
"I drink it at my desk all afternoon. It's the 88% thing — most of my life isn't the gym, and this is built for that."

Dev P.

Software engineer & lifter

Balanced sodium
"Finally a hydration brand that isn't a salt bomb. Balanced, clean, and Mango Dragon Fruit tastes incredible."

Alisha R.

Yoga instructor

Endurance
"Blue Raspberry Ice before practice, one after. Endurance and recovery in the same drink — my whole team is on it now."

Chris M.

College basketball player

Limited offer

FREE SAMPLER. JUST $4.99 S&H.

Try all three flavors — Blue Raspberry Ice, Mango Dragon Fruit, and Watermelon Lime — before you commit to a pack. We cover the sticks, you cover the shipping.

FitDrate™ Blue Raspberry Ice single-serve hydration stick

Blue Raspberry Ice

FitDrate™ Mango Dragon Fruit single-serve hydration stick

Mango Dragon Fruit

FitDrate™ Watermelon Lime single-serve hydration stick

Watermelon Lime

Claim Your Free Sampler

One per customer. Ships in 3–5 business days.

Bundle offers

STOCK YOUR RITUAL.

Start with the free sampler, then load up on 12-stick bags. The more you bundle, the more you save.

FitDrate™ Blue Raspberry Ice single-serve stick pack — Free SamplerFitDrate™ Mango Dragon Fruit single-serve stick pack — Free SamplerFitDrate™ Watermelon Lime single-serve stick pack — Free Sampler

Free Sampler

6 sticks

Free

Just $4.99 S&H

  • All 3 flavors
  • Zero sugar, 5 calories
  • Perfect first taste
Claim Free Sampler
FitDrate™ Blue Raspberry Ice resealable 12-stick hydration bag — Single-Flavor Bag

Single-Flavor Bag

12 sticks

$24.99

$2.08 per stick

  • Pick your flavor
  • Two-week supply
  • Resealable 12-count bag
Buy a Bag
MOST POPULAR
FitDrate™ Blue Raspberry Ice resealable 12-stick hydration bag — 3-Bag Variety BundleFitDrate™ Mango Dragon Fruit resealable 12-stick hydration bag — 3-Bag Variety BundleFitDrate™ Watermelon Lime resealable 12-stick hydration bag — 3-Bag Variety Bundle

3-Bag Variety Bundle

36 sticks

$64.99

Save $10 — $1.81 per stick

  • One bag of each flavor
  • Full month supply
  • Free shipping
Buy the Variety Bundle
BEST VALUE
FitDrate™ Mango Dragon Fruit resealable 12-stick hydration bag — 6-Bag BundleFitDrate™ Watermelon Lime resealable 12-stick hydration bag — 6-Bag Bundle

6-Bag Bundle

72 sticks

$119.99

Save $30 — $1.67 per stick

  • Two bags of each flavor
  • Two-month supply
  • Free shipping
Buy the 6-Bag Bundle

Questions

ASKED. ANSWERED.

FitDrate™ is The Healthy Alternative® to salt-forward sports drinks — a performance hydration stick built on the Lifestyle Hydration™ category: our Electrolibrium™ balanced-electrolyte blend, six functional mushrooms, and EAAs — with zero sugar and 5 calories per serving. It's designed for daily mind & body hydration, not just post-workout replacement.

More questions? Read the full FAQ

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HYDRATE THE FIT WITHIN.

Your whole day is the event. Hydrate like it.

Get Your Free Sampler
Claim Free Sampler — $4.99 S&H